Angry Pope
All Raider
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I don't know how many of you watch wrestling. Some of the wrestlers seemed to have played college football.
Here is JBL....
Here is JBL....
John 'Bradshaw' Layfield
When this wrestler and former football player talks stocks, you'd better listen
DAVID TARRANT
He is the J.R. Ewing of the wrestling world – a character not far from reality, says John Layfield, a Sweetwater, Texas, native known to legions of wrestling fans simply as Bradshaw.
There is certainly a little of the brash tycoon in Mr. Layfield, 38.
He was an All-American offensive lineman at Abilene Christian University. He spent three years with the Oakland Raiders and the Canadian Football League until a knee injury ended his career. Although football paid well, he spent every cent and was left virtually broke with no source of income.
Determined to change his ways, the 6-foot-6, 290-pound Texan turned to professional wrestling, and he learned everything he could about finances. He was the World Wrestling Entertainment champion for nine months, through last month. His wrestling persona evolved from sadistic cowboy Justin Hawk Bradshaw to the bad guy he is now – or heel in wrestler parlance.
After word got out about his stock-picking abilities, he started showing up on finance shows on CNN and Fox News. He wrote Have More Money Now: A Common Sense Approach to Financial Management (World Wrestling Entertainment, 2003; $15)
No stranger to controversy, Mr. Layfield was quickly dropped by CNBC as a financial analyst in June 2004, after complaints surfaced that he imitated a "goose-stepping Nazi" and made a stiff-armed salute during a WWE event in Germany. He insists he was just playing a role – in this case the narrow-minded, bigoted, anti-immigrant rich guy Bradshaw.
The incident didn't keep the wheeler-dealer from jumping into politics as co-chairman of Smackdown Your Vote!, a nonpartisan effort to encourage young people to vote. He says he could entertain the idea of running for office someday.
It wouldn't be the first time a wrestler found himself in a governor's mansion.
Why wrestling?
I grew up a wrestling fan in Sweetwater, Texas, watching wrestling with my grandfather. I used to watch the shows from the Sportatorium on TV every Saturday night. When they came to Abilene and Sweetwater, I went. The Von Erichs were huge, Bruiser Brody, Stan Hanson, all the old guys like that.
Tell me about your current character.
This is the most fun I've ever had. It's pretty much a takeoff on J.R. Ewing. I grew up loving the Dallas show. I've always wanted to play this type of character. It's the old cattle-oil baron that's made a lot of money, and right when you want to like him, he does something so dastardly. I was doing a lot of different stuff on financial shows and politics. It just fit.
How did you go from a wrestler tossing chairs at people to a buttoned-down financial guru who appeared on TV business shows and wrote a book giving investment advice?
I think "guru" may be a little too complimentary. I read hundreds of financial books. When I finally got some money in wrestling, I started investing. Fortune magazine was doing a story on Mick Foley [a fellow wrestler], and he mentioned that I was good at picking stocks. Someone at CNBC saw that, and they invited me on their show. I studied for two weeks. I was scared to death. But I did OK, and they invited me back, and I started doing more and more.
Do you regret the Germany incident and the way it cost you your place on CNBC?
That was probably the craziest thing I have ever been a part of. I had it written into my CNBC contract that I portrayed a bad guy in wrestling. This to me was akin to firing a guy as a waiter at Del Frisco's because he was the phantom in the Phantom of the Opera. Or holding Anthony Hopkins culpable of cannibalism for playing Hannibal Lecter. It was simply a bad guy being a bad guy so that people would root for the good guy. No different from Larry Hagman playing J.R. Ewing. ... I am very upset at CNBC for not having any guts and hanging me out to dry, and currently I am not doing financial TV because of them.
What are you doing in the media now?
I host my own radio program, the John "Bradshaw" Layfield show, which is syndicated in about 100 markets, including about six stations in Texas. None in Dallas – I'm working on that. I focus on business and current events.
How did you get involved in politics?
It just evolved. After Sept. 11, I went down to Ground Zero and visited a lot of the firefighters – the whole WWE did. I've been to Iraq four or five times. Plus George Bush being president. I thought he did a good job as governor, and I was really behind him and outspoken and that brought me into politics. I got to speak at the Republican Convention last year.
As co-chair of Smackdown Your Vote!, how do you feel about the youth vote in the last election?
We said we'd increase it by 4 million, and I think it was up by 7 or 8 million. We didn't tell anyone how to vote. We just said to vote. We think it's not just a right but an obligation.
Have you given any thought to running for political office?
I'd love to do something in Texas in politics. We're such a great state. If I really thought I could make a difference, I would do it in a heartbeat. I'm never going to rule it out.
You live in New York. Why do you keep a home in East Texas?
The main reason is my father and mother live here. I love the East Texas area. The fishing is just phenomenal. I'm probably 15 miles from Cedar Creek Lake. My great-uncle invented the Layfield Lure, and they have a huge collection at the fish hatchery in Athens. I may be bringing out a new line of lures this year.
Your mind is always working, isn't it?
I travel a lot, and I'm always thinking of things where I don't have to work.
A true fisherman.
Exactly.